- Work out how often per week, month or year you are going to send out your newsletter, and then stick to this schedule. Consistency and regularity are key.
- Provide quality content that is relevant to your target audience and is worth reading.
- Hold competitions. People love the opportunity to win prizes, and a good competition can make your ezine viral.
- Dont overpopulate your email newsletter with ads.
- Be patient. It takes time for newsletter marketing to work.
First published in Communiqué for Success newsletter:
http://www./marketing_cfs_newsletters.htm
